We believe that art can have a deep impact on people, resulting in therapeutic benefits. To this end we have partnered with SAVE THE CHILDREN to bring the benefits of art to children from poor and traumatized communities across different regions of the world. A portion of our sales revenue is dedicated for HEART (HEALING and EDUCATION through the ARTS).
HEART is an arts-based approach to providing psychosocial support for children affected by serious or chronic stress. It uses the arts to help children process and communicate feelings related to their experiences. HEART also uses arts-based creative learning methods to make education more interactive and fun in math, vocabulary, literacy, history, and other subject areas.
The healing process begins when a child shares his or her memories and feelings, either verbally or through artistic expression, with a trusted and caring adult or peer. The result is a child who feels less isolated and more connected and safe amidst the trusted adults and peers in their lives. This in turn can lead to a more confident and secure child, leaving each child more likely to learn and more likely to feel hopeful for a better future.
In the last 5 years, the global HEART program has supported more than 150,000 children in 15 countries in Asia, Africa, the Middle East, Eastern Europe, and Latin America.